NATO Public Affairs Handbook

The nature of warfare has changed over the last few decades. First the wide availability of television changed the dynamics of war coverage during the Vietnam War in the 1960's. The media coverage of print and television in the 1970s also afforded terrorist groups a means to get their message out to the world at large; commit a horrible act of terrorism and you will soon have the media's attention - usually resulting in "Why did they do this?" The Internet, email, and social media have further transformed the rapid dissemination of "news". This was quite apparent during the Iraq and Afghan Wars. To ensure that NATO gets their message out to the public (via the media) it trains up its public affairs personnel. One training mechanism is the NATO Public Affairs Handbook (July 2010) available at the following link:

http://www.aco.nato.int/resources/13/handbookforweb2010[1].pdf